Veronica Mars has been given a pick up for 20 episodes this season. This is a good show of confidence on The CW’s part for the Tuesday pair of Gilmore and Veronica. Veronica is up 7% in the 18 -34 demo compared to last year. It is important for our Girls to have a great partner on Tuesday — especially with American Idol coming up. I can think of no one better than Ms. Mars!
Gilmore Girls brought in 4.4 million viewers this week. I’m very interested to see NEXT week’s numbers. I’m wondering if Lorelai and Chris getting married will be the last straw for some fans?
According to Entertainment Weekly, since The WB and UPN have merged ratings aren’t so good for the new network. Many households had to switch the channel to catch the new CW shows and it looks like many haven’t bothered. While Gilmore ratings are doing fairly well, there has been a 19% change (decline) in viewers since Gilmore moved from the WB to the CW. Network execs have said they are still a new network and are pleased so far with ratings.
No new Gilmore tonight, so feel free to get out there and trick or treat! Tonight’s ep will be a repeat of the season premiere, “The Long Morrow.” Sweeps start tomorrow. Sweeps months are November, February and May. These are the months that networks and shows go all out to grab the biggest ratings possible. They then use these ratings numbers to set advertising rates for the show. It’s all about the benjamins, people. So look for huge things to happen in Stars Hollow starting next week.
Some good news — our Girls are bringing in good numbers this season. Tuesday’s episode brought in 4.7 million viewers. Continuing the girl power, Veronica Mars brought in 3.3 million. Very solid for both shows. Here’s hoping the ratings stay good and they make Lauren and Alexis a sweet deal to stay another year. I’m not ready to call it a day just yet.
According to a press release:
THE CW CLIMBS TO SEASON’S BEST TUESDAY IN TARGET DEMO OF ADULTS 18-34 AND VIEWERS
For the Third Week in a Row, “Gilmore Girls” Ranks Second in Women 18-34
“Gilmore” Delivers Its Most Watched Telecast of the Season
“Veronica Mars” Reaches Season Best Adults 18-34 Performance; Matches Second Best Delivery in Adults 18-34 and Adults 18-49 Ever
“Veronica” Builds Week to Week in Key Demos
October 18, 2006 (Burbank, CA) - The combination of “Gilmore Girls” and “Veronica Mars” lifted The CW to its best Tuesday to date in its target demo of adults 18-34 (2.1/6) and viewers (4.0mil), according to preliminary live plus same day Nielsen ratings for Tuesday, Oct. 17. The CW also matched its best Tuesday so far in adults 18-49 (1.7/4) and women 18-49 (2.5/6).
For the third consecutive week, “Gilmore Girls” ranked second in the hour with its target demo of women 18-34 (3.7/10), behind only “Dancing With The Stars.” “Gilmore Girls” was third from 8:00-9:00PM among women 18-49 (3.1/8).
“Gilmore Girls” also built to its most watched episode (4.8mil) of the season and matched its season best in adults 18-34 (2.4/7).
“Veronica Mars” climbed to its best adults 18-34 (1.8/5) performance of the season, matching its second best delivery EVER in the demo. “Veronica” also tied its second best rating in the show’s history in adults 18-49 (1.4/4).
“Veronica Mars” was on the rise this week, improving week to week by 20% in adults 18-34, 8% in adults 18-49, 6% in women 18-49 (1.9/4) and 9% in viewers (3.2mil).
The combination of “Gilmore Girls” and “Veronica Mars” represents a vast improvement over UPN’s Tuesday a year ago (10/18/05), with triple digit gains of 133% in adults 18-34 (2.1/6), 131% in women 18-34 (3.0/8), 113% in adults 18-49 (1.7/4), 127% in women 18-49 (2.5/6) and 113% in viewers (4.0million).
Gilmore Girls is the story of a best friends/mother and daughter duo and their complicated lives. Funny, poignant and intelligent, it stars Lauren Graham and Alexis Bledel as two fast talking, pop culture loving, modern day heroines. Join us each week day as we dish about the show, gossip and its stars.
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